Image photography for Musikhaus Thomann’s annual calendar
Music is our Passion is the claim Musikhaus Thomann makes to the world year after year. The company’s traditional annual calendar conveys this exact characteristic. In cooperation with our network partner grafikbüro x we put various versions of this passion in the limelight.
A new set every year
For each calendar we first devised an individual concept of how we wanted to stage the instruments, music styles, and music scenes because every year is different and new – as are the calendars.
Image and product photography in line with annual mottos
We shot the photos in our studio in Nuremberg. Depending on the specifications, we took image or product photos or created special room settings in which to stage the instruments – an absolute challenge considering the large variety of products ranging from guitars to live technology and synthesizers.
Full service by drehmomente.de
Based on the concepts we devised, our network partner for graphic design, grafikbüro x, developed the design of the calendars and handled all pre-press preparations. Instead of transmitting image and design data to Musikhaus Thomann, every year we delivered two pallets filled to the brim with bound, fresh-off-the-press calendars so Thomann’s customers can enjoy a new sound-turned-into-picture every month.